Fnac, a leading international retailer of cultural, leisure, and technological products, has further expanded its presence in Qatar with the opening of its third branch on April 20, 2022 at Place Vendôme, in the heart of Lusail.
The third Fnac store is set in an area of over 1,200 square meters and showcases the latest in the franchise’s brand concept and merchandising. The branch will complement the current network of two Fnac stores in Qatar, one at Lagoona Mall and the other at the Doha Festival City, and the store’s online portal, which has been tremendously active and successful in introducing innovative and service-oriented features to the Qatari market.
With its proximity to the spectacular Lusail Stadium, the new store will inevitably secure a special place in the hearts of people visiting the city during this exceptional year in Qatar’s history.
Commenting on the new store’s opening, Mr. Bader Al-Darwish, Chairman and Managing Director of Darwish Holding, said: “The opening of Fnac’s third outlet in Qatar, which complements our strong omnichannel strategy, is aimed at providing a memorable retail experience and an exceptional value and service for our customers. The new store further cements our strong relationship with Fnac which is built on mutual trust and respect and that connects us since 2015 when we opened the chain’s first store in Qatar at Lagoona Mall.”
“As our nation marks a milestone this year by hosting the world’s largest football event, our new store, with its strategic location, will serve as a go-to destination for tourists too. We are committed to transforming the retail sector of the country by bringing world-class experiences that delight all,” he added.
Fnac’s new branch provides a one-stop destination for the community to access books, CDs, DVDs, gaming, PCs, mobility, peripherals, sound, photo, TV, toys, gadgets, musical instruments, personal care, appliances, and Fnac Home. Fnac also promises a unique and enriching experience for people of all ages and offers the most sought-after selection in media, entertainment, cultural and technical products, and appliances.
The store will welcome the first dedicated Devialet cabin in Doha delivering the latest brand experiences. Further, the Danish premium electronics maker, Bang & Olufsen, will amplify its presence at Fnac with a refined, yet relaxed setting complemented by a sensory-fueled design.
In addition, through its unique zone, Dyson will allow visitors to test its wide range of electrical products – from vacuum cleaners to hair dryers. Similarly, Apple will have an open and fluid space for customers to explore its latest products and services with the assistance of certified Apple experts. Moreover, music enthusiasts can expect the latest musical instruments from top-of-the-line brands like Yamaha, Fender, and Gibson.
A team of around thirty specialists will be available to welcome and support the customers’ exciting journey at the store. Located on the first floor of the Place Vendôme, Fnac is now ready to welcome customers and let them experience the brand and its unparalleled services that have helped position it as a matchless destination.